T-Mobile shows up during pop culture’s biggest moments with Club Magenta and member-only access to merch, food, and celebrity interviews.

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We built a slate of serialized, talent-friendly formats that are all easy to run at live events and studio days with minimal lift.

 

The interview content keeps stars naturally connected to T-Mobile so members get a real inside look.

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Role: concept, copy, talent questions, scripts

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Platforms: YouTube, TikTok, Instagram, Meta